Starbucks v. NESCAFE, an employee's taste test

This morning, a team of guerrilla marketers pulled up to my school outside the cafe where I was eating breakfast. This is not an uncommon phenomenon as many companies seek the young, easily persuaded market of poor college students who will take samples of just about anything as long as its free.

This time, it was a team from NESCAFE, a company that produces instant coffee. They were handing out free samples of their product and challenging people to compare the taste to that of "expensive coffee stores", eh'em...Starbucks.

The picture on their bags even showed one of these expensive coffees (a white cup with a suspiciously familiar green logo) next to the NESCAFE product. However, if you look closely at this picture I snapped, you can see the team leader sipping not an instant coffee drink, but a Starbucks product...whoops!

I guess he is just confirming his own conviction that Starbucks is highly inferior to the product he is getting paid to represent, right??